Jenni Innovation Process Management (IPM)

Open Innovation with Jenni

Open innovation is inviting people, from outside your organisation, to participate in your innovation process. Your suppliers can work with you to develop innovative new ways to improve process efficiency, improve quality and provide better products and services. Your customers can share with you their innovative ideas for improving products, services and how they are delivered. Your non-customers can suggest what you can do to convince them to become customers.

Jenni innovation process management enables you to run open innovation initiatives of all kinds, from limited ideas campaigns (definition) involving a few select suppliers to open crowd sourcing ideas campaigns that target the public.

Controlled Open Innovation

Bigger is not always better. An open ideas campaign with a few select suppliers can broaden your thinking, introduce fresh concepts and improve business relationships. Indeed, several of our clients do this already and have seen great results.

For example, a construction firm invites its suppliers to help devise ways to make components simpler, which results in improved quality (less to go wrong) and reduced manufacturing costs. A pharmaceutical firm invites suppliers to help devise ways to improve process efficiency and cut costs. As a reward, suppliers who provide the best ideas get the juiciest contracts -- but are also expected to share their ideas with other suppliers.

Because Jenni gives you control over who participates in any ideas campaign, you can ensure that suppliers are only involved in areas where you want them involved.

Flexibility

Unlike other open innovation tools, Jenni provides you with the flexibility to decide whom to include in which innovation activities. You can run one ideas campaign including only internal stakeholders, another including internal and external stakeholders and yet another with a different set of external stakeholders. Jenni uniquely can support all of these activities simultaneously.

Crowd Sourcing

In some instances, inviting the world to participate in your innovation initiative can be an effective means not only of capturing product and service ideas, but also promoting your company to the public. We can help you tap into the wisdom of the crowds by setting up a specially configured Jenni optimised for "crowd sourcing" (that is capturing ideas from the public). Jenni Crowd Source allows anyone to look around, register, submit ideas and build on ideas.

Unlike "suggestion schemes" which simply ask for ideas (and generate a lot of complaints from customers), Jenni allows you to apply its innovation process to crowd sourcing. You launch innovation challenges and the public can respond with their solutions. Once the campaign is complete, you can use Jenni's powerful suite of evaluation tools to identify ideas with the greatest potential. Most other crowd sourcing software products only collect ideas. You have to process them all yourself!

Crowd Sourcing with Facebook

If you want to tap into the wisdom of the crowds, capture ideas from the public and promote your innovation credentials, we have a solution for you: Jenni on Facebook.

We have installed a modified version of Jenni on the Facebook platform, which allows any Facebook user to click on a link and participate in your crowd sourcing initiative. Moreover, when Facebook users do participate, Jenni sends notifications to their Facebook friends' "walls", ensuring that more and more people learn about your crowd sourcing action and can participate.

Best of all, Jenni on Facebook means you do not have to launch and promote an all new social networking site. You can simply set up your open innovation platform on the biggest social networking site on the planet.

Jenni is the only idea management application available on the Facebook platform.

If you are interested in open innovation, crowd sourcing or idea management on Facebook, contact us to arrange a discussion today.

You need to improve your products.

She has ideas about how to make your products better.

Jenni can bring you both together.

Result: customer oriented innovation!