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24 Sep 2000
Dear Dr. Ecommerce:
We sell various lucky articles purified by rituals, for the fulfilment your desires by means of mystic worship and spells that boost your willpower and increase self confidence. There is a psychological reason for this. The human mind always requires some external tools for inspiration. Since six months ago when I put my website on the Internet, where there are hundred thousand web sites already, no one has visited my web site. Advertising is impossible for me. How can a small businessman introduce himself on Internet? Can the internet be successful for e commerce I am doubtful about that now. I sometimes think I have wasted my money time and on the Internet? Do you see any future for this?
Thanks,
Raghunath
Dear Raghunath:
Actually, there are millions of web sites out there and more come to life every day. Thus it's very difficult for a new web site to make itself known in the crowd - particularly if you do not have a million dollar marketing budget.
Firstly, I assume you have listed your web site on the search engines? Although it takes time to list on the search engines and it takes time for search engines to register your site, most people still use the search engines to find information on the Internet. So it is critical that you list your web site with all the major search engines.
Then, I suggest you join the i-sales discussion list (see http://www.audettemedia.com/lists/isales/summary.html for more information and a link to subscribe). This is a discussion forum for marketing on the Internet and includes many small businesses like yours discussing how to best market their products on the Net. You should also look at the Association for International Business at http://www.aib-world.org, a vast international group of business people discussing issues of doing business internationally.
Finally, I suggest you look for discussion lists on mystical worship and alternative science. You can find such lists at http://www.topica.com and http://www.egroups.com. If you participate in the discussion you will find that people become interested in you and check out the URL in your signature. And this can lead to business. You might also think about starting a discussion list on the topic!
Many small business people have been successful on the Internet. Many of them have had limited financial means. They made up for it by devoting all their time to promoting their activities. Also, in my own experience it often takes six months to a year for an e-commerce web site to really take off. So, give it more time and keep trying!
Good luck,
Dr. Ecommerce
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