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More article in the creativity & innovation
10 Steps for Boosting Creativity
by Jeffrey Baumgartner
Johann Sebastian Bach
Listen to music by Johann Sebastian Bach. If Bach
doesn't make you more creative, you should probably see your doctor
- or your brain surgeon if you are also troubled by headaches, hallucinations
or strange urges in the middle of the night.
Sleep. That's when your brain processes information and reorganises all
the stuff kicking around in your head. When you wake up, you may surprised
by the ideas that burst into your brain!
Always carry a small notebook and a pen or pencil around with you.
That way, if you are struck by an idea, you can quickly note it
down. Upon rereading your notes, you may discover about 90% of your
ideas are daft. Don't worry, that's normal. What's important are
the 10% that are brilliant.
If you're stuck for an idea, open a dictionary, randomly
select a word and then try to formulate ideas incorporating this
word. You'd be surprised how well this works. The concept is based
on a simple but little known truth: freedom inhibits creativity.
There are nothing like restrictions to get you thinking.
Question your problem. Grab a sheet of paper, electronic notebook, computer
or whatever you use to make notes, and question your problem in detail.
You'll probably find ideas positively spewing out once you've done this.
If you can't think, go for a walk. A change of atmosphere is good
for you and gentle exercise helps shake up the brain cells.
Don't watch TV. Experiments performed by the JPB Creative Laboratory
show that watching TV causes your brain to slowly trickle out
your ears and/or nose. It's not pretty, but it happens.
Don't do drugs. People on drugs think they are creative. To everyone
else, they seem like people on drugs.
Read as much as you can about everything possible. Books exercise
your brain, provide inspiration and fill you with information that
allows you to make creative connections easily.
Exercise your brain. Brains, like bodies, need exercise to keep
fit. If you don't exercise your brain, it will get flabby and useless.
Exercise your brain by reading a lot (see above), talking to clever
people and disagreeing with people - arguing can be a terrific way
to give your brain cells a workout. But note, arguing about politics
or film directors is good for you; bickering over who should clean
the dishes is not.
You can now buy 10 Steps for Boosting Your Creativity
as a Poster!
It is perfect for the office or the home and makes for
a terrific gift.
this link to see the poster and order yours!
For a more scientific explanation
of creative ideas, check out this article..
By Jeffrey Baumgartner
© 1996-2003 jpb.com
Bangkok - Brussels
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